AI-Driven Marketing: AutoGLM 2.0 Boosts Precise Customer Acquisition

22 August 2025

As AI technology evolves rapidly, the marketing sector is experiencing a profound transformation. Zhipu AI's new AutoGLM 2.0 has propelled AI marketing to new heights by enabling efficient, personalized customer engagement via voice command integration.

AI-driven marketing: Office employees using AutoGLM 2.0 for voice control and multi-platform ad placement

The Changing Path of AI Marketing

AI-driven marketing has grown into a focal point for business competition, challenging traditional methods overwhelmed by increasing demand variability. The newly unveiled AutoGLM 2.0 offers innovative solutions with voice commands and multiplatform management to not only simplify marketing processes but enhance customer acquisition accuracy. For instance, launching new products can be simplified where businesses just need voice prompts and AutoGLM handles cross-platform campaigns—optimizing client engagement swiftly. This simplification amplifies both efficiency and effectiveness.

Customer Acquisition Advantages of AutoGLM 2.0

With its seamless multi-platform functionality, AutoGLM 2.0 arms businesses with potent acquisition tools by consolidating several prominent applications. Based on clients’ preferences and real-time needs, AutoGLM selects optimal alternatives for smooth transactions—improving satisfaction levels instantly. E-commerce firms using AutoGLM can find best-priced options among multiple platforms efficiently—driving higher conversion rates at lower costs effortlessly.

AI-Powered Personalized Marketing

AI applications expand beyond just lead gathering—enabling personalized engagement. AutoGLM intelligently produces content suited to individuals by analyzing their interests and behavior metrics. A health-food business can deliver customized diet advice or exclusive promotions after scrutinizing customers' purchase data—enhancing loyalty through personalization, and increasing re-purchasing likelihood significantly.

Automated Client Information Sorting & Analysis

Managing client data efficiently remains pivotal in modern marketing efforts—this aspect sees a leap forward with AutoGLM’s automated information collation. Its backend operates on secure cloud architectures, processing extensive customer datasets without straining end-user resources. A financial institution can utilize this to spot high-net-worth individuals through their transactions—streamlining decision-making and tailoring specific campaigns to yield greater impact immediately.

An Open API Ecosystem Fueling Innovation

Open API support from Zhipu fosters advancements across sectors by embedding robust AI functionality into existing frameworks. Through AutoGLM 2.0, industries like automotive integrate seamlessly—allowing for hands-free interactions such as premium insurance subscription renewal during vehicle operation tasks—all powered through voice instructions. Such adaptability enriches user interactions while fostering innovative solutions across various verticals.

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