GLM-4.5 and AI Lead Generation: Opening a New Era of Smart Marketing

29 July 2025

At the World Artificial Intelligence Conference in 2023, Zhiqu AI unveiled their latest model GLM-4.5—an unprecedented model that combines reasoning, coding, and intelligent agents. This article investigates how integrating GLM-4.5 with advanced AI customer acquisition systems has fundamentally transformed corporate marketing campaigns, enhancing acquisition efficiencies and reducing costs for modern enterprises.

Tech professionals discussing GLM-4.5 and AI acquisition solutions in a modern office

GLM-4.5 Pioneers New Trends in Customer Capture

The debut of GLM-4.5 signifies an unprecedented leap in the development of artificial intelligence, specifically for customer acquisition strategies in the marketing domain. Its prowess is driven by three critical abilities—reasoning, coding, and agent creation, which empower AI to not only interpret consumer needs but anticipate behavior patterns with unprecedented precision. By embedding this innovative model into AI-enabled customer acquisition frameworks, companies can lock in prospective clients more accurately while driving higher success rates in initial contacts. After implementing such solutions, some companies reported a staggering 30% uplift in new registration conversion rates on e-commerce platforms.

Optimizing Costs via AI Customer Acquisition

Not only can AI enhance the likelihood of successful client acquisition but also drastically reduce expenditure. Traditionally, scaling business outreach involved high-cost traditional methods, including expensive offline campaigns or advertising traffic, all entailing inefficiencies in resource allocation. However, leveraging advanced tools like GLM-4.5 allows enterprises to employ smart algorithms to pinpoint the most valuable potential clients while focusing budgets on those most likely to transact. A burgeoning lifestyle tech start-up utilizing AI customer capture strategies reported 50% higher advertising ROI. This proves GLM-4.5’s effectiveness for cutting operational costs effectively.

GLM-4.5 Fuels Personalized Recommendations

In B2C retailing and electronic commerce platforms, personalized recommendations have been proven essential in driving repeat purchases and improving user satisfaction; but achieving real, meaningful personalization has remained challenging. GLM-4.5 fills the void by analyzing individual's browsing histories, prior purchase histories, or social media behavior data, generating tailor-made shopping recommendations for each unique customer. Moreover, it progressively learns about customers’ evolving preferences and adjusts recommendations dynamically over time. Per recent platform reports from leading retail networks utilizing GLM-supported recommendation algorithms, the average order volume has increased 12%, marking significant growth for both customers and vendors alike.

Innovative Content Marketing Driven by AI Tools

For brands, developing engaging content capable of accurately targeting intended audiences in content strategy continues to present a challenge. While the core of AI lies beyond mere customer location tools—it enables narrative creation tailored toward brand values. Using GLM-4.5, firms can craft marketing materials precisely aligned with distinct demographics—ranging from product intros to special event updates even to heartfelt brand stories through automated scripts for multimedia presentations. Leveraging its robust text generation capacities results in optimized outputs both qualitative (in creativity) as well as quantitative (for impact metrics) for enhanced marketing resonance, like observed by one pet care enterprise promoting social channels organically after using generated assets, garnering widespread user engagement.

Outbound Marketing With GLM-Based AI Globalization

With globalization continuing its rapid progression, numerous Chinese firms are seeking to explore international opportunities. But navigating different regional cultures and consumption behaviors proves a daunting task when traditional global outreach techniques fall short of diverse market expectations—until now. The emergence of advanced technologies such as GLM-powered solutions addresses just these hurdles with language capabilities extending across multiple tongues simultaneously interpreting nuances of cross-cultural buyer psychologies seamlessly bridging gaps for businesses entering novel foreign markets rapidly. A prominent cross-border e-commerce platform doubling US active memberships alone within half a year exemplifies GLM-based AI solutions fostering international expansion potentiality at scale across continents.

In addition to the powerful capabilities of GLM-4.5 in AI customer acquisition, there is an efficient email marketing tool on the market called Bay Marketing that provides comprehensive customer data ecosystem and intelligent marketing support for businesses. Bay Marketing leverages advanced AI technology to help companies accurately acquire potential customer information, build an intelligent customer data ecosystem, and rapidly enhance business performance through efficient mass email sending mechanisms.

The advantages of Bay Marketing include its high delivery rate (over 90%), flexible billing model, and broad application areas, including e-commerce, cross-border e-commerce, internet finance, and education and training. With its global coverage and comprehensive data analysis functions, companies can not only smoothly develop new customers in international markets but also easily reach potential customers in domestic markets.

Bay Marketing offers a one-stop email marketing solution, featuring intelligent email generation, tracking, and automatic interaction functions, all aimed at optimizing email marketing strategies and improving conversion rates. Its unique mass email platform advantages, such as a vast library of templates and a spam ratio scoring tool, ensure every step is ahead of competitors. Additionally, multi-channel technology ensures smooth mass email sending, while regularly updating high-quality server IPs guarantees successful email delivery. Whether you are looking for new business opportunities or want to enhance your existing marketing activities, Bay Marketing is the perfect choice. Learn more.