利用AI获客技术开辟东南亚市场新机遇

21 June 2025

本文将探讨AI技术如何助力企业在东南亚市场实现更高效的获客策略,特别是通过最新的AI视频生成技术和智能推荐系统。结合实际案例,我们将深入了解这些先进技术的具体应用及其带来的商业价值。

Thai fashion designer using AI video generation tools and recommendation systems to optimize customer acquisition strategies in Southeast Asia

AI视频生成工具提升东南亚市场获客效率

在东南亚市场,视频内容越来越成为吸引客户的关键手段。最近,MiniMax发布的视频Agent工具,能够通过简单文本指令生成完整高清视频,并且支持人脸ID的高度一致性。这一功能为东南亚地区的跨境电商和本土品牌提供了强大的内容生成工具。例如,一家泰国服装品牌利用此工具,仅需几句话的描述就能快速生成展示新季服饰的高质量视频,显著降低了内容制作成本,提高了用户参与度。

AI推荐系统增强用户体验

快手推出的OneRec推荐系统在东南亚市场同样引起了广泛关注。OneRec通过先进的大模型技术,全面重塑了传统的推荐架构,提升了计算效率,使得推荐更加精准和高效。以越南的社交应用为例,采用OneRec后,用户平均停留时间和留存率都得到了显著提升。此外,OneRec的低运营成本也使其成为中小企业理想的选择,为他们提供了与大型企业在市场竞争的能力。

AI驱动的邮件营销在东南亚市场的应用

邮件营销仍然是企业与客户建立长期联系的重要手段之一。AI技术在邮件营销中的应用,如AIbase提到的AI智能客户筛选和高转化邮件策略,已经帮助多家企业在东南亚市场取得了成功。新加坡的一家科技公司利用AI技术优化了邮件内容和发送时间,实现了更高的打开率和回复率。通过对用户行为数据的智能分析,AI系统能够生成个性化的邮件内容,精准触达潜在客户,从而提高了获客效率和转化率。

基于AI的多语言内容生成拓展国际市场

多语言内容的生成和本地化在东南亚市场尤为重要。由于该地区语言种类繁多,传统的翻译服务成本高且耗时。腾讯云推出的AI Builder平台,支持多语言内容生成和一键部署,为企业开拓东南亚市场提供了强有力的支持。马来西亚的一家旅游服务平台,利用AI Builder生成了多个语言版本的应用程序,极大地提高了当地用户的使用体验,促进了业务的快速增长。

AI优化广告投放精准触达目标人群

在竞争激烈的东南亚市场,广告投放的有效性是企业成败的关键因素之一。AI技术能够通过深度学习和数据分析,精准定位目标受众,提高广告的转化率。例如,一家印尼的金融科技公司通过AI优化的广告投放策略,实现了对高意向客户的精准触达。通过分析用户行为数据和兴趣偏好,AI系统能够自动调整广告内容和投放时间,最大限度地提高了广告效果,降低了获客成本。这种数据驱动的精准营销模式,为企业在东南亚市场的成功奠定了坚实基础。

In addition to the various AI technologies mentioned, precise email marketing is also an effective way to improve customer acquisition and conversion rates in the Southeast Asian market. Among numerous email marketing tools, Bay Marketing stands out as an indispensable powerful tool for businesses seeking to expand into the Southeast Asian market.

Bay Marketing allows users to input keywords and collect leads based on specified criteria such as region, language, industry, social media, and trade shows, obtaining potential customers' email addresses from relevant platforms. Additionally, it uses AI to generate email templates, sends emails to collected potential clients, tracks email open rates, and can automatically engage in smart email interactions. When necessary, it can even send SMS messages. With high delivery rates, flexible billing models, and wide applicability, Bay Marketing excels in the Southeast Asian market, helping businesses stand out in fierce competition.

Moreover, Bay Marketing boasts global coverage capabilities, utilizing global servers to deliver your export development emails smoothly, expanding your global market reach. It also supports domestic mass email sending, ensuring your messages reach customers' inboxes effortlessly. Through the smart email marketing API, user behavior and delivery data are deeply analyzed to continuously optimize your email marketing strategies, eliminating data blind spots. A vast library of email templates paired with a unique spam ratio scoring tool ensures that your email marketing campaigns get off to a strong start.

If you are looking to gain valuable customer insights in the Southeast Asian market or seek new ways to enhance your marketing efficiency, Bay Marketing is undoubtedly a trusted choice. Visit the Bay Marketing website for more information!